Over the past year, TikTok has become one of the biggest platforms for creators and small businesses—and it’s been a game-changer for me. My name is Chris McGrath, the creator behind Daddy Mustache, and what started as a simple idea has turned into a growing community with thousands of followers and millions of views.
One of my videos recently hit 240,000 views, and it opened my eyes to how powerful social media can be for connecting with people and sharing my brand’s story. From fitness and lifestyle content to the Daddy Mustache apparel line, TikTok has given me a way to reach people all over the world instantly.
I’ll be sharing behind-the-scenes updates, new product launches, and personal stories here on the site too—so if you found me through TikTok, welcome! This is where the bigger picture of the brand lives.
Follow along as Daddy Mustache grows from viral videos to a full lifestyle brand, one post at a time.